consulting group

Convenience Store Chain Case Study

  • Project Highlights

    • Client: 29-Store Convenience Chain

    • Project category: Operational Assessment

    Project Overview

    b2b Solutions executed a full development plan and launch for the new prototype store of a convenience store chain aspiring to attract foodservice consumers desiring a new, relevant, and most important, craveable, menu, with a fresh design.

    Actions by Our C-Store Consultants Included

    • Reviewed strategic plan.

    • Full market review to assess opportunities.

    • Examined the current information systems and their applicability for the size and needs of the organization, especially due to the projected foodservice offer.

    • Reviewed the reports being generated and how they were being utilized by the chain’s management.

    • Reviewed current labor model.

    • Assisted in development of Pro Forma.

    • Facilitated and assisted in development of internal and external designs, including all branding elements.

    • Foodservice: - Developed menu concepts and full recipe development. - Developed program features for self-ordering kiosks and product flow. - Assembled food shots for kiosks. - Developed a full list of equipment for foodservice. - Developed all food related operational processes including inventory ordering and management, food safety, checklists, build to’s and training.

    • Evaluated all mid-level and senior corporate staff.

    Deliverables Included

    • Documented our findings and recommendations in a report for the company.

    • Formalized corporate culture guidelines.

    • Completed a labor and hours model.

    • Finalized Pro Forma.

    • Complete foodservice program.

    • Worked with design firm on all aspects of store exterior and interior.

    • Supply chain selection assistance.

    • Management process and systems.

    • Go Live support upon new prototype launch.

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